The Famous Grouse was the third-fastest growing spirit brand on Instagram in 2022 [according to a study by marketing company YesMore].
The Scotch whisky was only behind rum brands Bacardi and Captain Morgan in Instagram popularity - generating a 48% increase of their followers to 7,423.
The Scotch whisky was only behind rum brands Bacardi and Captain Morgan in Instagram popularity - generating a 48% increase of their followers to 7,423.